Tips And Tricks For Designing Websites

By | Latest News | No Comments

1) Focus Design on User Experience

Before you even begin the creative process, it’s important to know what exactly you’re trying to accomplish with your design. Identify your audience, what the design’s main purpose is and what reaction you want to evoke from your users. Considering these factors from the very beginning will help your design become much more intuitive and effective. All of the following tips influence the user experience and are creative ways to optimize your design. For more information on UX design, take the advice of Silicon Valley experts and follow the 4 Rules for User Experience Design we recently outlined.

2) Create Responsive Web Design

Whether you’re using a large desktop monitor, a smartphone or tablet, a responsive design will adapt to your viewing environment. Consider how your design will appear on a range of different displays, making sure it adapts well to all screen dimensions. This is a key element for web design and should always be tested across all devices including the vertical and horizontal displays on smartphones and tablets.

3) Keep it Simple

Simplicity is a design concept that has always been stressed when designing graphics and images. Minimalism is back in vogue to keep the viewer’s focus on what’s really important. Like for landing pages, keep the core product and call-to-action the main focus. Avoid overdesign and having too many elements that distract and frustrate the end user. And since your audience is increasingly using tablets and smartphones, you don’t want to compromise their experience with clutter.

4) Integrate Interactive Design

Technologies like HTML5, CSS3 and Javascript create countless opportunities to make your website interactive and make a statement that reflects your brand while entertaining and captivating audiences. Websites, previously limited by static designs, can take user experience up a notch with creative interactive designs. Features like transition effects and parallax scrolling to incorporating fun videos and audio clips help your design truly shine and stand out from the competition.

5) Use Flat Colors

Following in the vein of keeping your entire design simple, choosing flatter colors over bold, bright and loud hues will keep the focus on your company’s content and brand. Single tone colors are more appealing to audiences, drawing their eyes to what’s really important on the page.

6) Drop In Full Screen Photos

Incorporating large background photos are a great way to quickly engage your audience and make a statement. Choose relevant images that blend well with the rest of your site’s design. Repurposing these photos on Pinterest and Instagram will carry over your brand image to multiple platforms and improve consistency and recognition.

7) Consider Vertical Scrolling

Vertical scrolling may not be the right fit for every web design, but it’s definitely a trend worth considering. With the increasing popularity of smart devices, it’s only natural for designers to think about creating an effortless web experience for their user. Product tours are beginning to transition to the one-page layout where all you need to do is scroll down to navigate through the content – no need to click separate links to explore different areas of the site.  Pinterest really revolutionized this model of infinite scrolling, and the trend has caught on with sites like Google Images and many media sites that offer an endless stream of stories and content.

8) Embrace Social Media Icons

Don’t forget about the ubiquitous social media badges that grace just about every website you go to these days. Strategic placement and design of these buttons can make the difference between a lackluster traffic day to your content (and brand) going instantly viral.

9) Incorporate Big Buttons

Your web audience doesn’t want to waste time scrolling through endless pages and squinting to find a call-to-action link. Use big, prominent buttons to optimize your site for conversion and help your visitors easily find what they’re searching for. Another bonus is that large buttons look great on smartphones and tablets.

10) Produce Amazing Content

At the end of the day, content is still king, and these days, it’s more important than ever. All the hard work put into your design will be a waste if it isn’t supporting extraordinary, captivating content. Producing engaging, entertaining and educational content for your audience is the key to gaining traction and launching your brand to new levels or recognition in the digital world. When you start with thought-provoking original content, a well-executed design can help kick off a viral marketing effect.

Upgrading Your Website

By | Latest News | No Comments

WebSmart has been working closely with clients with a wide arrange of opportunities on the horizon. Watch this space for upcoming websites.

You could be a possible future client,  if you’re looking for any work done to enhance your business please contact us.

We cover the following fields:

 Website Design
 E-commerce Website
 E-learning Platform (LMS)
 Social Media
 Website Revamp
 Print Design

Contact us
401 Scarborough Beach Rd
Osborne Park WA
+61 (08) 94433375

The Secret To A Successful Website

By | Latest News | No Comments

We believe that the secret to a successful website is in strong and lasting relationship with our clients.

Our philosophy is simple – we want to optimize your web presence in the market place, keep you up to date with the digital developments and provide you with options for streaming your current business practice.  Our Team consist of both senior business people with years of strategic development experience as well as young cutting-edge graphic designers and programmers who will keep your website up to date with all the benefits of the modern technology.

Are you looking for a new website for your business? Do you have an existing website that requires a new look?

We’ve just completed a set of new websites for some excellent clients.

Click here to view our Latest Portfolio

Looking for a quick quote? Click here

It’s not all websites here at WebSmart!

By | Latest News | No Comments

If you are after new print materials (business cards, flyers or brochures) you can get competitive prices on top quality products with us. Whether you are after a new logo only or need everything from flyers to a new website for your business, we offer quick and professional solutions. 

For more information on design packages contact us today:
+61 (08) 94433375



WA/La Reunion Student Exchage

By | Latest News | No Comments
Our client – The WA/La Réunion Student Exchange (Inc), established in the early 1980s, is an annual reciprocal hosting program for students of French in Western Australian schools and students of English in La Réunion. It involves a four-week stay in Australia, in late December/January, for La Réunion students. Australian students spend an equivalent amount of time in La Réunion in June/July. In both cases, students are billeted with a family.

They needed a website that would provide all the information future exchange students might need, including clear and visible external links to websites that might be useful in their adventure (travel advice, weather, government).

If you are after an user-friendly information website contact us today:
+61 (08) 94433375

What is Branding and How Important is it to Your Marketing Strategy?

By | Latest News | No Comments
The American Marketing Association (AMA) defines a brand as a “name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.Therefore it makes sense to understand that branding is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their problem.

The objectives that a good brand will achieve include:

Read More

Member Logins for WRLC

By | Latest News | No Comments

Our Long-time client Western Rock Lobster Council is a non-profit incorporated organisation representing the Commercial Western Rock Lobster Fishermen of WA.

WRLC needed a website that would allow their members to access variety of documents easily from anywhere. On their site we have created member logins that link to different parts of the implemented data base.The website was designed to ensure user-firendly experience by being initiative and to provide easy to find information and simply make Rock Lobster Fisherman of WA lives easy.

For your user-friendly website with member login option contact us today:
+61 (08) 94433375


By | Latest News | No Comments

In web design today, there are a handful of major no-no’s that we should all work together to eradicate from the internet completely, and awareness is half the battle.

The most important thing you can do is build your site for its users, making it easy for them to find what they’re looking for; be it contact information, company news, products to buy, or any other identified objective. So in the spirit of awareness, here are the 5 biggest no-no’s in current website design:

Singing Real Astate Agent

By | Latest News | No Comments

Looking for help with selling or buying a property in Kallaroo or surrounding suberbs?

One of our clients – Nina Kaminski – is the best person for the job! She is ‘the singing’ real estate agent, who’s passionate about people and property. Her commitment to excellence is second to none.

To see the properties Nina has on offer at the moment or to contact her about a property you would like to sell, visit her website:

If you are a real estate agent who is after a modern looking website, that will also allow you to enter new listings easily, please contact us today:
+61 (08) 94433375